Primal Safety: How to Motivate Your People

This course caters to the alpha males in the construction industry by tapping into the emotional part of safety.

Course Length: 1 Hour

What you'll learn

  • how a focus on the emotional side of safety not only fulfills a moral obligation to provide a safe working environment
  • save projects money, increase productivity, decrease employee turnover rates, and encourage new people to enter the industry

Course Description

The Safety Program Implementation course caters to the “highly independent” alpha males in the construction industry. Brent demonstrates how a simple focus on emotional competencies can turn your safety program around. By tapping into the emotional part of safety, your employees will naturally work safer, instead of rebelling against rules and policies. The business will reap the financial benefit of them doing so, allowing the company to build a well-respected reputation around this increasingly important metric. The issue isn’t about your people knowing the safety guidelines; it’s about being motivated to actually follow them. This program provides that motivation.

After taking this course, you will be able to:

  • describe the limitations of command and control safety programs
  • describe how to use the emotional side of safety to make existing safety programs more effective
  • indicate how intangible elements such as physical fitness, judgment, cognitive function, motivation, and hyper-masculine work environments affect safety and educate your team about how their lifestyle and work style choices affect these elements
  • implement the 9 steps of the Primal Safety Program so that your people work more safely and actually follow the rules of your existing safety program

Recommended Supported Browsers: Internet Explorer 10, Internet Explorer 9, Firefox, Chrome, Maxthon, iOS (iPad 2 and 3), Opera and Safari.

We recommend that you use the most current version of these browsers. Other browsers and some earlier versions of these browsers may be supported – but you may experience some limitations on certain Learning Management System or course functions.

About the Author

Brent Darnell earned his Bachelor’s in Mechanical Engineering from Georgia Tech in 1981 and began his own construction career. He was an MEP Coordinator and Senior Project Manager on complicated projects like the Brook Army Medical Center and housing for the 1996 Summer Olympic Village. Because of these first-hand experiences, Brent speaks with a deep understanding of his audience and the problems they commonly face. His passion is to transform the industry into one that is more collaborative, more relationship is driven, and more fun.

The impact of Brent’s unique programs spans the globe and his clients include Skanska, Kiewit, Balfour Beatty, Clark, Manhattan, McCarthy, Heery, Beck, Barton Malow, Batson Cook, Granite, Brasfield & Gorrie, Jacobsen Construction, the AGC, ABC, DBIA, COAA, CMAA. He is also an adjunct professor at Auburn, Penn State, and Virginia Tech, teaching emotional intelligence and people skills to their technical students.

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  • 6 Lessons
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